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Cincinnati-based event producers Nitetides Collective and Cvlture Crew Media came together in 2019 to launch a brand new yearly electronic music festival experience called Astral Echos. Building a festival brand is a daunting challenge. Success hinges on a few short days after a year of investment and work. 

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The Opportunity

Entering 2022, Astral Echos Music and Arts Festival was gearing up for its third consecutive year and predicting to be bigger than ever. They needed to launch an official website, increase content output, and coordinate paid marketing campaigns on multiple channels to activate audiences outside their existing reach.

That's where we came in. 

Grinding Beans with Science

The Approach

Entering 2022, Astral Echos Music and Arts Festival was gearing up for its third consecutive year and predicting to be bigger than ever. They needed to launch an official website, increase content output, and coordinate paid marketing campaigns on multiple channels to activate audiences outside their existing reach.

That's where we came in.